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AI-generated portrait of Sam Lane, keynote speaker

Sam Lane

Award-winning broadcast journalist, author, event & conference host, moderator, expert panellist

AFL · AFLW · Author

Speaking fee

Available. $9.5k+

Currently taking bookings. Melbourne, VIC, AU · travels nationally

About Sam Lane

Sam Lane is a pioneering voice in Australian sports journalism and broadcasting, a Walkley-winning storyteller, boundary-breaker and captivating keynote speaker.

Her acclaimed book ROAR became the definitive account of AFLW’s beginnings, endorsed by Julia Gillard and launched to global acclaim.

On TV, Sam has graced Channel Seven, Channel Ten and ABC screens, and covered every AFLW season since its inception.

A live events natural, she’s hosted sold-out tours with Luc Longley and Adam Goodes, and moderated panels from Paris to the MCG.

Sam’s voice cuts through, thoughtful, warm, and fearless, always elevating the stories that matter most.

Fee and travel

Fee band
$9.5k+
Based in
Melbourne, VIC, AU · travels nationally
Cancellation
Free cancellation up to 14 days before your event.

Travel and accommodation are quoted separately at cost for events outside Melbourne, VIC, AU. Virtual sessions are usually priced below the band above.

Questions

What is Sam Lane's speaking fee?
Sam Lane's published fee band is $9.5k+. The final figure depends on the format, the date and travel. There are no hidden fees on top of what's shown.
How do I book Sam Lane?
Send an enquiry with your date and audience size. We confirm availability and the exact fee within one business day, then you book directly. Free cancellation up to 14 days before your event.

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